SANTA CLARA, Calif.--(BUSINESS WIRE)--
Rovi Corporation (NASDAQ: ROVI) today announced that Dave Longaker has
joined the company as chief revenue officer (CRO). In this newly created
role, Mr. Longaker will be responsible for driving Rovi’s global revenue
across the discovery, monetization and intellectual property (IP)
product lines. Reporting directly to Rovi Executive Vice President and
Chief Operating Officer (COO) John Burke, Mr. Longaker is based at the
Santa Clara, California corporate headquarters.
“Dave’s extensive leadership experience managing key service provider
relationships uniquely positions him to help drive Rovi’s sales
operations across our full range of discovery and monetization
solutions,” said Mr. Burke. “Dave has an impressive track record of
developing new markets, engaging new customers, exceeding sales targets,
and acquiring competitive market share in the industries that Rovi
serves. His appointment and the creation of this leadership position
further underscores Rovi’s dedication to bringing best-in-class products
to our customers.”
Prior to joining Rovi, Mr. Longaker served as the senior vice president
of sales at Alcatel-Lucent. In this role, he supported a diverse
portfolio of customers, including telco, wireless, Internet, satellite,
and cable companies, and managed one of Alcatel-Lucent’s largest
accounts, SoftBank/Sprint. Before that Mr. Longaker worked at Nortel
Networks, where he held a number of positions, including vice president
for U.S. cable accounts and major account leader for Comcast. Mr.
Longaker holds both Bachelor’s and Master’s of Science degrees in
electrical and computer engineering from John Hopkins University.
“Rovi is transforming the way consumers connect to entertainment and how
service providers are monetizing the user experience,” said Mr.
Longaker. “I am pleased to be joining the company at such an exciting
time. I look forward to building on Rovi’s vision of bringing innovative
solutions to market that enable our customers to tailor and
differentiate their services to help consumers easily discover the
content they love.”
About Rovi Corporation
Rovi is leading the way to a more personalized entertainment experience.
The company’s pioneering guides, data and recommendations continue to
drive program search and navigation on millions of devices across the
globe. With a new generation of cloud-based discovery capabilities and
emerging solutions for interactive advertising and audience analytics,
Rovi is enabling premier brands worldwide to increase their reach, drive
consumer satisfaction and create a better entertainment experience
across multiple screens. Rovi holds over 5,000 issued or pending patents
worldwide and is headquartered in Santa Clara, California. Discover more
about Rovi at Rovicorp.com.
Forward-Looking Statements
All statements contained herein that are not statements of historical
fact, including statements that use the words “will” or “is expected
to,” or similar words that describe the Company’s or its management’s
future plans, objectives or goals, are “forward-looking statements” and
are made pursuant to the Safe-Harbor provisions of the Private
Securities Litigation Reform Act of 1995. Such forward-looking
statements involve known and unknown risks, uncertainties and other
factors that could cause the actual results of the Company to be
materially different from the historical results and/or from any future
results or outcomes expressed or implied by such forward-looking
statements. Such factors are further addressed in the Company’s most
recent report on Form 10-K for the period ended December 31, 2014, and
such other documents as are filed with the Securities and Exchange
Commission from time to time (available at www.sec.gov).
The Company assumes no obligation to update any forward-looking
statements in order to reflect events or circumstances that may arise
after the date of this release, except as required by law.

Rovi Corporation
Stacey Hurwitz
(617) 710-9171
[email protected]
Source: Rovi Corporation