Largest Japanese TV Manufacturer Introduces New TV Models with
Advanced Electronic Programming Guide to Drive Entertainment Discovery
SAN CARLOS, Calif.--(BUSINESS WIRE)--
Rovi Corporation (NASDAQ: ROVI) today announced Rovi’s G-Guide®
will power entertainment discovery on Sharp’s new models of its popular
AQUOS TVs available later this month in Japan. The new LC-40W35 TVs
feature Rovi’s G-Guide, providing viewers with advanced programming
functionality to easily search and connect to their favorite
entertainment. As the company with the largest TV market share in Japan,
this is Sharp’s first deployment of Rovi’s G-Guide on any of their
popular TV models, which will bring a more streamlined viewing
experience to an even wider audience of Japanese consumers.
With G-Guide, Sharp’s new AQUOS TVs give consumers innovative features,
like advanced tagging and search capabilities, so they can quickly and
easily search, organize and view programs across a common theme, keyword
or celebrity name.
“Consumers look to Sharp to provide search and discovery capabilities
that help them find video content across multiple platforms and
services,” said Akihiro Munatoshi, vice president, head of domestic
business unit, digital information appliance division, Consumer
Electronics Company, Sharp Corporation. “Working with Rovi enables us to
enhance our LCD TV solutions so our customers can receive an
unparalleled entertainment experience, as already proven with the
integration of G-Guide on our Blu-ray disc recorders product line.”
“Our expansion with Sharp shows how popular Rovi’s G-Guide is among
Japanese consumers and that the biggest brands in the world are using
Rovi discovery solutions to create stronger, more seamless search
experiences for their customers,” said Michael Hawkey, senior vice
president and general manager of discovery, Rovi. “G-Guide gives service
providers and consumer electronics manufacturers the ability to
differentiate their own offerings in an increasingly saturated
marketplace. With advanced programing functionality, they can rest
assured that viewers will be able to find the content that will fit
their tastes.”
About Rovi Corporation
Rovi Corporation (NASDAQ: ROVI) is creating personalized and data-driven
ways for viewers to discover the right entertainment and for providers
to discover the right audiences. Chosen by top brands in entertainment
content, services and devices, Rovi touches the lives of hundreds of
millions of consumers by providing comprehensive solutions, customizable
products and technology licensing to make discovery simple, seamless and
personal. With more than 5,000 issued or pending patents worldwide, Rovi
is advancing entertainment and audience discovery. Learn more at
rovicorp.com or follow us on Twitter @rovicorp.com.

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Rovi Corporation
Stacey Hurwitz, 617-710-9171
[email protected]
Source: Rovi Corporation