Agreement Allows Content Provider to Seamlessly Deliver and Manage
Personalized Customer User Experiences to Drive Increased Viewership and
Engagement
SAN JOSE, Calif.--(BUSINESS WIRE)--
TiVo
Corporation (NASDAQ: TIVO), a global leader in entertainment
technology and audience insights, today announced that Funimation, the
leading global anime content provider and a subsidiary of Sony Pictures
Television (SPT), has licensed the Search, Recommendations and Insight
modules of TiVo’s Personalized
Content Discovery (PCD) platform.
The use of the PCD platform’s integrated reporting and analytics
insights module enables Funimation to test, manage and fine-tune search
and recommendation performance in real-time to easily improve the user
experience and generate more engagement from viewer searches.
The licensed modules are now fully operational on Funimation’s website
and on FunimationNow, the company's streaming platform, as well as
across a wide range of Over-the-Top (OTT) platforms including Apple TV,
Google Chromecast and Roku streaming devices. As part of the agreement,
TiVo is also providing Funimation with an integrated product and
merchandise search function that provides a single landing page for both
viewable programs and relevant merchandise including shirts, DVD sets,
etc.
“Funimation provides an exciting opportunity to showcase our
personalization technology for content providers to help them make the
consumer entertainment experience more engaging and streamlined,” said
Sean Moore, vice president, content provider accounts, TiVo. “Through
TiVo’s dynamic recommendation carousels and features like ‘More Like
This,’ viewers will no longer have to search for content they might
like; the content will now find them.”
About TiVo
TiVo Corporation (NASDAQ: TIVO) is a global leader in entertainment
technology and audience insights. From the interactive program guide to
the DVR, TiVo delivers innovative products and licensable technologies
that revolutionize how people find content across a changing media
landscape. TiVo enables the world’s leading media and entertainment
providers to deliver the ultimate entertainment experience. Explore the
next generation of entertainment at tivo.com
or follow us on Twitter @tivo
or @tivoforbusiness.
Caution Concerning Forward-Looking Statements
This press release contains forward-looking statements. Readers are
cautioned that such forward-looking statements involve risks and
uncertainties that could cause actual events or our actual results to
differ materially from those expressed in any such forward-looking
statements. Readers are directed to TiVo’s periodic and other reports
filed with the Securities and Exchange Commission (SEC) for a
description of such risks and uncertainties. TiVo undertakes no
obligation to update any forward-looking statements.
TiVo and the TiVo logo are registered trademarks of TiVo Corporation
and its subsidiaries worldwide.
View source version on businesswire.com: https://www.businesswire.com/news/home/20190314005196/en/
Lerin O’Neill
TiVo
+1 408 562 8455
[email protected]
Source: TiVo Corporation